DMK

A German school’s platform I designed from zero, where AI marks writing and speaking first and teachers review it.

Client: Deutsch mit Kobe, freelance
Role: Sole product designer, 0 to 1
Years: Dec 2023 to Jan 2025
Platforms: Web, desktop and mobile web
Users: Students, teachers, teaching assistants, admins
Scope: Logo, landing page, student portal, teacher and admin portals, style system
Status: Launched, used by the school’s students and teachers

Context

One platform for a whole language school.

Deutsch mit Kobe teaches German to Vietnamese learners, from A1 to exam preparation. The school needed one place for everything around its classes: students doing homework, teachers setting and marking it, teaching assistants correcting, and admins running courses, schedules and attendance.

I designed it from the first screen, along with its logo. Writing and speaking take the longest to mark, so that is where AI comes in.

Brand

A wolf inside the D.

The school already used a howling wolf over a moon. I redrew it into the counter of the D, so the mark reads as letters first and a wolf second, and set it in one yellow on black. The same yellow marks the main action on every screen of the product.

Before and after: the school’s wolf, moved into the D.

The DMK mark on black.

The public landing page: courses by level and exam preparation, in Vietnamese.

Private case

The rest of this case covers the student, teacher and admin portals, AI marking for writing and speaking, and what I learned. For a few reasons, the full story isn’t public for everyone. If you opened this page from my CV, it opens automatically. Otherwise, email me and I’ll be happy to send access.

Email me for access